Hybrid, Parallel, Multiple Audiences, Oh My!
Share not compare… sounds simple, but in this new age of heightened expectations can be a complex strategy for not only the design, but also, the content.
Checking in Just to Check Out
Tell me this has never happened to you. You get the invite to a networking event or reception. You decide to go, you’re the first one there, you don’t know anyone and now… it’s awkward and you’re looking for a way to pull the rip cord. While everyone has experienced this at some point, this is not the engagement experience you want for your audience.